In prepping for this blog, I asked Business Owners in my network what made them proud to be Business Owners.
The overwhelming response was – our resilience!
What makes us resilient?
We embrace The Stockdale Paradox.
Admiral James Stockdale was a prisoner of war for eight years during the height of the Vietnam war. He was tortured over twenty times but never lost faith that he would prevail. In talking to Jim Collins, the author of the book ‘Good To Great’, he said:
“This is a very important lesson. You must never confuse faith that you will prevail in the end – which you can never afford to lose – with the discipline to confront the most brutal facts of your current reality, whatever they might be.” This has come to be known as The Stockdale Paradox.
It is no good just being an optimist (Incidentally Stockdale said the optimists were the ones who did not make it out of the POW camp). You have to face the harsh realities of being a business owner in Nigeria – corruption is ramp, high unemployment rates.
There is no putting a plaster on this and pretending it will just go away. The brutal facts are that the tough environment has an impact on doing business in Nigeria.
It is what it is.
BUT
At the same time, you must have faith that you will prevail, despite these harsh realities, and not just survive, but THRIVE.
How do you fuel this faith?
Remind yourself what your dreams are, where you want to be down the road, and what your purpose or why is. Make sure these are visible and that you look at them frequently so that they give you hope and faith and motivate you to keep on keeping on.
When I look at my vision statement on my office wall, “Creating Thriving Families by changing the way Business Owners think and act in their business”– it motivates me to work to impact more Business Owners, despite the realities of our current environment.
Take a look at who is in your circle, and think about the nature of the conversations you have had with the people in your circle. Are they mostly of the ‘doom and gloom’ brigade, or are they people who despite the circumstances have unwavering faith that they will prevail?
Brad Sugars, the founder of ActionCOACH says, “Where you will be in five years depends on the books you read, the people you associate with, and the actions you take”.
Perhaps it’s time to make a few changes to who you mix with.
Find people who embody the resilience you admire and follow them.
At ActionCOACH, we believe that our local Business Owners are the solution to Nigeria’s shocking unemployment rate. Local Business Owners need to be growing their businesses, and when the businesses grow – so does the number of employees. Reach out to your nearest ActionCOACH Business Coach if you want to take your business to the next level- www.inventivo.com.ng